Promotional Video
YouTube Creators for Change
Role: Creative Director
Written by Mike Spiegel, Jeff Zemetis
Introducing the YouTube Creators for Change, 39 global creators representing 9 countries, all using their voices to make a difference in the world. This video was written and produced by The Webby Awards on behalf of YouTube to be screened at the 21st Annual Webby Awards Live Show. The video ran the gamut of internal YouTube approval process and has subsequently been used in public appearances in conferences and panels to highlight the program.